Rebranding Company Profile
Victor Lifestyle Properties contacted AG Photography as they were looking to update their company branding and portfolio. The brief for this project was not only to photograph 5 of the Victor Lifestyle Properties properties, but to showcase the best features of each property and create images that visually conveyed the lifestyle and experience. As these homes are defined as luxury accommodation, we decided to use models for one of the properties to visually tell the story of how a couple could relax and enjoy the comforts of the holiday home. We used items located in the home such as glassware, coffee mugs, plunger etc., however, we used our own staging props to add more lifestyle.
These images were then to be used for the Victor Lifestyle Properties website, brochures, flyers and ‘look book’, which is used at trade-shows to promote the properties.
Additionally, we went on to work with Victor Lifestyle Properties in developing brochures for each of the properties, which would be displayed in each of the properties. Similarly to the rebranding project, these images also needed to showcase the beauty of each holiday home.
We loved doing this project for Victor Lifestyle Properties as their holiday homes are stunning!